156 – [1of2] Using The SOCRATIC Method To Grow Your Business with Brennan Dunn

Brennan has started and built three businesses over the last 10 years and has gone on to sell two of those businesses. So needless to say he’s a very sharp guy. The advice he shares in this episode completely aligns with my beliefs on many topics.

One of my favorite things that we talk about is the Socratic style of solving problems for your clients as well as figuring out the best way to serve your clients and their best interests. He also explains how the strategy creates raving fans for your business. Not to mention he teaches people how to grow their consulting business (this is typically for business-to-business type consultants). However the advice that he shares applies to all businesses.

In This Episode:

  • Brennan’s first business was accidentally started and accidentally sold
  • Capturing lighting in a jar ….twice
  • How a right brain thinker got ahead in a left brain occupation
  • Using the Socratic method to understand your customer needs better
  • The advantages of keeping a ________

Connect with Brennan:

Show Notes:

Brennan’s Favorite Book or Program:

  • The E-Myth Book by Michael E. Gerber
  • The Strategy And Tactics Of Pricing by Joseph Zale, Thomas Nagle and John Hogan

Brennan’s Favorite Tool or Technology:

  • The Calendar

Brennan’s Favorite Quote

“Always take life by the smooth handle” — Thomas Jefferson

Download the Full Episode: